The Ultimate Protective Coating for Homes and Commercial Buildings

Waterproof. Weatherproof. Fade-proof. Built to last for decades.
FORTIFY™ delivers industrial-grade protection with a beautiful, long-lasting finish.

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    What Is Fortify™?

    FORTIFY™ is a next-generation architectural coating engineered to outperform traditional paint in every category.
    Our multi-layer technology bonds permanently to exterior and interior surfaces, delivering unmatched durability, weather resistance, and long-term color retention.
    Available for both residential and commercial applications, FORTIFY™ is the most advanced protective coating system for modern structures.

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    The Fortify Advantage

    Designed for Extreme Protection

    • 100% Waterproof Barrier — Prevents water intrusion, rot, and structural damage.
    • Severe Weather Resistant — Withstands impact, wind, and harsh climates.
    • Fade & UV Resistant — Retains vibrant color for 15–25+ years.
    • Mold & Mildew Resistant — Eliminates moisture penetration and microbial growth.
    • Crack & Peel Resistant — Flexible membrane technology prevents splitting over time.
    • Fire-Resistant Exterior Formulation — Reduces flame spread and deflects radiant heat.
    • Fireproof Interior Formula — Certified fire-retardant protection for interior walls, halls, and commercial interiors.
    • Permanent Bond Technology — Attaches deep into substrates for long-term durability.

    Fortify isn't paint. It's protection.

    How it Works

    The Fortify Armor System™

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    01.
    Base Layer

    Seal Bond + Primer

    Penetrates and locks into the surface, ensuring a permanent bond

    02.
    Barrier Layer

    HydroLock Waterproof Membrane

    A continuous shield against moisture, rain, and humidity

    03.
    Durability Layer

    ImpactArmor Coat

    Crack-resistant, chip-resistant, and designed for long-term structural performance.

    04.
    Finish Layer

    UV Fade Blocker

    Maintains color and texture for years—no chalking, fading, or peeling.

    Optional Interior Fireproof Layer (FireShield)

    Interior-grade fireproof formula slows flame spread and meets high safety requirements.

    How it Works

    The Fortify Armor System™

    Base Layer

    Seal Bond + Primer

    Penetrates and locks into the surface, ensuring a permanent bond.

    Barrier Layer

    HydroLock Waterproof Membrane

    A continuous shield against moisture, rain, and humidity.

    Barrier Layer

    ImpactArmor Coat

    Crack-resistant, chip-resistant, and designed for long-term structural performance.

    Finish Layer

    UV-Fade Blocker

    Maintains color and texture for years—no chalking, fading, or peeling.

    Optional Interior Fireproof Layer

    FireShield

    Interior-grade fireproof formula slows flame spread and meets high safety requirements.

    Where You Can Use Fortify™

    Residential Applications

    • Full-home exterior coating
    • Brick, stucco, concrete, vinyl, metal, wood
    • Foundation sealing
    • Interior fireproof walls/ceilings
    • Waterproof basements & utility rooms

    Commercial & Industrial

    • Retail buildings
    • Restaurants/hospitality
    • Multi-unit properties
    • Manufacturing
    • Warehouses
    • Schools, medical, government

    Why Homeowners Choose Fortify™

    Zero Water Intrusion

    Zero Fading

    Zero Cracking

    Zero Peeling

    Just long-term beauty, performance, and peace of mind.

     

    Stop repainting every few years.

    Start Fortifying.

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